A new revenue engine.
Not a donation.
Turn fan, alumni, student, and merchant spend into NIL compensation. Every swipe on the branded card funds the athlete — and the collective behind them.
Earned in the game.
Built to last beyond it.
Your athletes earn every dollar — on the field, in the work, in the hours nobody sees. NIL today just doesn't make it last: donations and one-off deals that dry up the moment the spotlight moves. The spending around your program is already happening. $YPOP routes it into a durable engine — one that pays athletes now and sets them up for life after the game.
Not a wallet.
A monetization layer.
Fund athletes through spending fans already do.
01
Funded by real spending
Fans opt in by spending they'd do anyway — no donation ask.
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Built on your identity
Co-branded to the school and its athletes, not a generic card.
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The transaction is the new follower
Fan spend becomes durable, recurring revenue — not a one-off deal that expires.
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The dollar cycles around your program instead of leaking to a big bank after a single swipe.
Three steps. One transaction.
The roster funded.
01
Launch the co-branded card
Carry the program's identity — designed around the school, not $YPOP's palette.
02
Fans, alumni & merchants spend
Everyday spending routes through the card the community already wants to support.
03
A slice funds the athletes
Compensation and collective funding come from the transactions, automatically.
Great in the game. Set up for life after it.
Great in the game. Set up for life after it.
Good to know.
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No. It's a revenue engine — fans fund athletes through spending they already do.
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Athletes and collectives, with spend routed to compensation and program funding.
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Yes — the card is co-branded to the school's identity, not $YPOP's colors.
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It's structured as earned revenue from real transactions, framed as compensation — never a donation.
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Getting started is simple. Reach out through our contact form or schedule a call—we’ll walk you through the next steps and answer any questions along the way.
Turn the spending already happening around your program into athlete revenue