You made the sale.
Now get your bigger Piece.
$YPOP routes a bigger cut of every transaction back to the people who drive it — creators, merchants, and athletes.
You own what you move.
$
2M+ Creators
$
220B CA Restaurants
$
12B NIL
$ 2M+ Creators $ 220B CA Restaurants $ 12B NIL
// How it works
Three steps. One transaction.
Your slice.
No new bank to open. No behavior to change.
The money just finds its way back to you.
// 01
Claim your slice
Set up your link, card, or storefront in minutes and you're live.
// 02
Drive the transaction
Your audience spends at partner merchants the way they already do. $YPOP attributes every purchase.
// 03
Get paid, automatically
A slice routes back on every attributed sale — settled by $YPOP, no invoicing.
$YPOP CLOSES THE LOOP.
Money and data travel the same path. Each pass makes the next one better targeted and worth more.
// Who it's for
Everyone who moves the economy.
Should get a BIGGER slice.
The transaction happens because of you. $YPOP just makes it pay you more.
For Creators
You already drive sales. Now let them pay you.
Every recommendation moves money. $YPOP attributes it and pays you on the transaction, not the view. No codes, no chasing.
For Merchants
Turn creators into your best channel.
You fund the commission only when a sale lands — a marketing channel that runs itself, nobody skimming in between.
For Athletes & Collectives
A new revenue engine. Not a donation.
Turn fan, alumni, and merchant spend into NIL compensation. Every swipe on the branded card funds the roster — and the program.
For Agencies
Your roster already moves money. Now maximize it.
You manage the talent and the brand relationships — We turn your creators' audience spend into an attributed, recurring revenue line, and hands you the transaction-level proof brands keep asking for.
Spend that can't outrun your revenue.
You're already carrying payroll, tooling, and a runway you can't afford to blow. The one line item that only grows when your sales do — so it never eats the runway your investors are counting on. The return is protected before a dollar leaves.
For Startups & Investors
We didn't build $YPOP to ride a trend.
We built it because the people driving the creator economy — the ones who post, sell, and play — weren't the ones getting paid for it.
Every project is a chance to fix a little more of that. We treat our clients like partners and our work like craft, because the two aren't separate.
Get your
Bigger Piece.
Whether you post, sell, or play —
the transaction is yours to own.